Ecommerce & Marketing

Virtual Try-On (AR)

Also called AR try-on, virtual fitting

Virtual try-on is an augmented reality feature that places a jewelry piece onto a live camera view of the shopper, so a ring appears on their hand or earrings on their ears. It answers the scale question that flat product photos leave open.

In other words, the shopper points a phone at themselves and the app draws the piece onto the picture at roughly the right size and position.

How it works

The app tracks the hand, ear, or neck in the camera feed and positions a 3D model of the piece over it, updating as the shopper moves. The model has to be light enough to run on a phone, so try-on assets are usually simplified versions of the production CAD.

Quality varies. Tracking drifts, lighting rarely matches the room, and metal is difficult to make convincing in real time.

How it compares with a render

Try-on and rendering answer different questions. Try-on answers "how big is this on me". A render answers "what does this actually look like", and it answers it far better, because it is not fighting a phone's frame rate.

A turntable video does a lot of the same work: the shopper sees the piece from every angle, at full quality, with no app to install and nothing to set up. For most stores that is the cheaper first move.

  • Try-on: scale and placement on the body
  • Renders: surface, metal colour, stone detail
  • Turntable video: shape from every angle

What try-on needs from your files

Both start from the same place, which is a clean CAD file. If a design is not modelled yet, neither a try-on asset nor a render can exist.

We work from 3DM, STL, OBJ, and STEP, and deliver 9 HD images and 3 videos per file on a white background. We do not build try-on apps, but the file you send us is the same file a try-on vendor would ask for.

Questions about Virtual Try-On

Do you build virtual try-on for jewelry?

No. We deliver rendered images and videos. If you want AR try-on as well, you would use a separate vendor, working from the same CAD files.

Is a render better than virtual try-on for a product listing?

For the main listing images, yes. Renders show metal and stones at a quality real-time AR cannot reach. Try-on is a helpful extra for judging size.

What files do I need for either?

A 3D CAD file of the piece. We accept 3DM, STL, OBJ, and STEP.

Send one CAD file. Get a free sample render.

No payment, no commitment. See what your piece looks like rendered before you spend a dollar.

Files answered within one business day.